the problem

Greenhouse Gas Emissions are Rising

The last century witnessed a ten-fold increase in emissions from human activity, resulting in significant climate impacts across the globe.

Reversing this trend, and meeting the goals outlined in the Paris Agreement, will require a massive shift

Addressing the issue

1. Reduce Emissions

Where possible, organizations and individuals can take steps to limit their carbon output.

2. Offset Emissions

Some industries have “non-abatable emissions” that cannot be reduced with existing technology and require an alternate solution.
This is a necessary market in the transition to net zero.

This is an imperative, which is why we are putting so many resources into it.

This needs to be a $50-$100bn per annum market.
- Mark Carney

Putting a price on emissions

Carbon Markets are an essential component of the transition to a net-zero future. Pricing emissions rewards low-emitters and applies financial pressure to high-emitters, fostering innovation and technological advancement.

Voluntary + Compliance

Voluntary Carbon Markets

Companies and individuals can voluntarily compensate for their greenhouse gas emissions by purchasing verified carbon offset credits generated by carbon reduction or removal projects around the globe. This allows emitters to achieve net-zero commitments while supporting innovative climate solutions.

Generational Opportunity

The United Nations Intergovernmental Panel on Climate Change estimates that we must remove from the atmosphere 10 Gt of CO2 per year by 2050. Today we remove less than 1 Gt.

Economic models predict that voluntary carbon markets are expected to increase 15x by 2030 and 100x by 2050, with growth projections of up to US$180 billion annually by 2030.

1 Carbon Credit =
1 Tonne of CO2

A carbon credit is a certificate awarded to a project after an auditing party confirms that project activities have reduced or removed one tonne of CO2 from the atmosphere.

Examples of Offsets


  • Improved Energy Efficiency
  • Forest Conservation
  • Improved Agricultural Practices


  • Reforestation
  • Afforestation
  • Methane Capture

What Makes a High-Quality Carbon Credit?



Leakage Avoidance

Significant Co-Benefits


The Life of a Carbon Credit

The creation of a carbon offset credit requires a rigorous certifying process implemented by established carbon registries such as Verra, Gold Standard, or Climate Action Reserve. After the project has been successfully registered and implemented an approved independent verifier audits the project’s emissions impact to calculate the corresponding number of carbon credits generated.
Once created, carbon credits have a unique serial number that can be held, traded, and ultimately retired by an end buyer who can claim the reduction against their emissions.

An Accelerated Market


The rapid growth of carbon markets must be met with an increase in carbon projects. As new projects begin crediting, it will be crucial for buyers and sellers to demand high quality operational standards.


Carbon credits are an essential tool to achieving global net-zero targets . Demand for carbon credits is driven by the net-zero commitments of many of the world’s largest companies, investors and organizations.

Price Forecast

The value of a carbon credit is directly correlated to its quality and project type. However, the strongest medium term predictor of price is supply and demand dynamics. The growing demand for credits is expected to increase the average price by a factor of 3 to 4 times by 2030.

The Vida Carbon Advantage

Learn how Vida Carbon is working with proven carbon developers to generate quality carbon credits.

The Core Carbon

Improved Energy Efficiency

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